Upcoming Google Adwords Changes

They are going to pase out the premium sponsorships and start using Adwords. This is good new for advertisers that where shut out of the top spot due to the way Google handled delivery of the ads.

Google buys Applied Semantics which likely ties into the recent addition of blogger software.

 "Applied Semantics is a proven innovator in semantic text processing and online advertising," said Sergey Brin, Google's co-founder and president of Technology. "This acquisition will enable Google to create new technologies that make online advertising more useful to users, publishers and advertisers alike."